Did you know that your crowdfunding campaign is 20% more likely to be funded if you have a video? If a picture says a thousand words, a video says a million, but it’s not enough to have any old video. Get 3 essential tips for your crowdfunding video.
The best crowdfunding videos use humour, creativity, or distinctive stories to give them that special x-factor that ensures the project’s success, but there are some basic things that need to be covered too. In this blog, I share with you three of my all-time favourite crowdfunding videos.
Crowdfunding involves a lot of decisions that can make or break a campaign. One of the places crowdfunders often go wrong is in setting the closing date. Find out what The Golden Gate Bridge explains when it comes to crowdfunding.
The Curse of Knowledge impacts crowdfunding campaigns when potential backers can’t work out what you’re doing. This post shows you how to avoid that problem.
Updates help manage your crowd’s expectations and turn them into “forever fans”. They’re an easy way to keep people happy, and engage them in your product. Use them right, and you’ll save yourself a whole lot of heartache later down the track…
