Using crowdfunding examples: A cheap lesson
Other people’s projects provide the best way to learn about crowdfunding, but what should you look for in a crowdfunding example?
No-one needs your stupid t-shirt
If you’re offering any merchandise, like a t-shirt or mug in your rewards, please read this first. You could be making a big mistake!
Marketing 101: Write updates your backers will love
Updates turn backers into fans. Done right, they are one of the best marketing tools you will ever use. Find out what makes a great crowdfunding update.
Crowdfunders beware Chinese New Year!
Chinese New Year can be a major source of frustration for creators on Kickstarter. Don’t let it put your timeline into jeopardy.
What my first crowdfunding failure taught me
Anyone who works in crowdfunding needs to be honest about where they’ve failed, and why. In this post, I dive into the lessons from my first failure.
3 essential tips to setting the right funding goal
The funding goal can be the difference between success and failure when it comes to your crowdfunding project. Get it right by knowing your costs upfront.
